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Tactical is the new strategic

Chad Dickerson puts it simply and directly. Tactical execution is critical in today’s business environment.

I’m not saying that strategy isn’t important, just that strategy directly combined with tactical skill is the real killer combo. “Strategy” in the absense of tactical engagement is a loser’s game. If you’re a manager who gets down in the muck to make things happen (not to be confused with “micromanagement”), take heart: tactical is the new strategic.

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